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Presentation 2/3 Selling on Amazon

Presented by Tom Funk, Sr. Consultant, Lean Edge Marketing
Amazon is the biggest online selling platform in the US -- and still growing rapidly. Over half of sales on Amazon are by third-party "Marketplace" sellers. We'll outline how you can get started on Amazon's Seller Central platform, and we'll share tactics for growing sales if you're already on Amazon. We'll cover: (1) What makes a successful Amazon product -- and how to optimize your product listings; (2) Advantages and pitfalls of having your items warehoused and fulfilled by Amazon (FBA); (3) Knowing Amazon's fees and driving profitable growth; and (4) Managing the impacts of Covid-19 on your Amazon operation.
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